
The Traveller Communication Committee, subsequently renamed Citizen
Traveller, was charged in May 1999 with implementing an integrated communications
initiative to promote the visibility and participation of Travellers within
Irish society, to nurture the development of Traveller pride and self confidence,
and to give Travellers a sense of community identity that could be expressed
internally and externally. The programme to achieve these objectives includes
market research, direct marketing, advertising and public relations. It
is to take place over three years.
